Our healthcare media services include strategic planning and individual B2C advice from top management, buying, implementation and controlling of all planned media, innovative target group approaches in both traditional and digital media planning, and national and international consumer planning in different disciplines. Furthermore, we offer indication-related touchpoint analysis to depict a patient journey end-to-end. Our highly motivated and specialised team guarantees a high level of satisfaction for our clients.
Our focus is on multimedia, tailored B2C healthcare media plans using the best possible buying options to improve the return on media investment. In doing so, we consider synergies with B2B healthcare media planning to guarantee a holistic media planning approach.
Our disciplines are varied: development of communications and media strategies, competition monitoring, plan evaluation, planning and development of special web formats, buying of all media services in cinema, radio, TV, print, ambient media, outdoor advertising and digital media, as well as market and media research.